International Link Building Agency
Native outreach and editorial placements across new markets — built for brands expanding beyond one country, language, or search ecosystem.
Markets
30+ countries
Languages
25+ native outreach
Method
In-market publisher outreach
Reply time
1 business day
More than 50% of Google searches are performed in non-English languages at the moment. Based on these figures, staying within one language framework in your link building strategy means neglecting the lion share of the global search market. With our international link building services, you will be able to develop an appropriate backlink profile for any new market.
We cooperate with businesses seeking to expand their activities in a new market, agencies serving multinational clients and enterprises' SEO departments, which require international link building services.
Why Is International Link Building Not Equal to Translated Outreach?
One of the most common misconceptions of our clients prior to working with us was the idea that international link building is just the same as translated outreach. However, this approach is ineffective and means the waste of money on nothing.
There are several factors, which make international link building different from conventional link building:
- Relevance matters more than authority. The link from the Spanish website affects your ranking in the Spanish version of Google more than the high Domain Rating link from the unrelated English website. Sometimes relevance matters more than authority in multilingual link building.
- Editorial guidelines and trust signals vary from region to region. While some techniques help you get a link on the German website, other techniques are more effective in Brazil or Japan. Outreaching in the native language and following local publishing guidelines bring better results than using translated templates.
- Regional search engines also matter. Some countries prefer using search engines other than Google, such as Bing in Germany and Japan, Naver in South Korea, Baidu and Yandex in China and Russia respectively. Ignoring other search engines may mean losing many opportunities to acquire links.
- Technical aspects play a crucial role. If your hreflang is implemented incorrectly, link equity will be distributed between various versions of pages rather than concentrated in the proper place. Correct hreflang implementation and URL structure are required in order to make links to properly configured hreflang cluster affect every version of it.
Which Services Do We Offer in Case of International Link Building?
- Outreaching in the native language, conducted by in-market professionals writing pitches in the target language, not in translated English-language template.
- Localized digital PR, including the list of media outlets and pitches adapted to the peculiarities of each market.
- Guest posting and editorial placement in different languages, conducted for the websites having local audience and relevant to the topic of your content.
- Localized linkable resources – data research and articles created to acquire citations from local and relevant media outlets.
- Hreflang strategy, which makes it possible to coordinate our efforts with your technical SEO configuration (and spot problems with it).
- Anchor texts and link velocity are set according to the locale, as the link looking natural in one market may look manipulative in another one.
- Per-country and per-language reports, showing you which markets become more authoritative and which ones need more investment, not a single global metric hiding the details.
How Do We Conduct International Link Building?
- 1Competitors and markets analysis. First, we identify which countries and languages are important for your business and then analyze the link profiles of those websites ranking in each of them, not just your domestic market competitors.
- 2Technical check. Prior to outreach, we check your hreflang implementation, URL structure (ccTLD or subdirectory), and language targeting, as link building based on poorly-configured technical aspect is just a waste of budget.
- 3Localized strategy for each market. We create a unique strategy for each language and region, taking into account the peculiarities of local publishers, behavior of regional search engines and the culture, not a universal one for all markets.
- 4Execution in the native language. Our in-market outreach specialists perform outreach, negotiations and content placement, creating truly localized links, not the ones easily recognizable as translated.
- 5Per-market reporting. You will receive detailed information about organic growth, movement of keywords and link acquisition, separated by the country and language, so that your future budget decisions will be based on the actual performance.
Why Should You Choose Us for International Link Building Services?
International SEO requires more time than expected by clients. Gaining good results in a new market may take six to eighteen months, and agencies, achieving it faster, are those who treat each market as a separate campaign.
Our features in international link building are:
- Network of in-market professionals who perform outreach in various languages.
- No machine translation of outreach and placement content. Unedited machine translation is easily recognized by search engines and lowers the ranking of the entire language cluster, not just one page.
- Coordination with your technical SEO settings because international link building works only if hreflang and URL structure are perfectly implemented.
- Per-market reporting providing you with clear information about organic visibility and rankings.
- White-hat practices in every region where we operate. No PBNs or link farms even if the link building requirements are more lenient in a certain region.
Frequently Asked Questions
Is international link building equal to multilingual link building?
These two types of link building are very similar, but still different. Multilingual link building concentrates on languages, while international link building also considers the behavior of search in different regions, regional search engines and editorial guidelines of every market.
Do I need full translations of my content before starting outreach?
Localization of your content brings better results, and we always recommend conducting it before starting outreach in a new market. We may help you to decide about the level of localization necessary for a particular target market.
How does hreflang affect international link building results?
Hreflang informs the search engines about which version and which regional version of your page should be served. If hreflang is implemented correctly, links to one version affect the entire hreflang cluster. Otherwise, they either fail to do that or affect the wrong version of your page in the search results.
Which markets do you cover?
We conduct link building campaigns in major European, North American and Asia-Pacific markets with the help of in-market professionals.
How long will it take until we see results in a new market?
For most campaigns, the measurable improvements appear after three to nine months, and compounding results are gained after twelve to eighteen months (for highly competitive markets). Timeframes may differ depending on the market saturation.
Are You Ready to Boost Authority of Your Website in New Markets?
If your SEO strategy is confined within the limits of your domestic market, you lose the demand which your competitors gain with professional international link building. Contact us, and we will identify which markets are worth investing in and what will be the link building strategy for your company.
Browse link building by country or language
Every market page explains how we prospect, pitch, and place links locally. Start with the country or language that matches your next expansion priority.
Share your locales and priority pages. We will map an international link plan you can execute.
Reply within one business day. Native outreach, editorial bar, clear per-market reporting.