Multilingual outreach & SEO
Intseo Media
Chinese language market

Chinese Link Building Services Agency

We are a leading agency for link building in Chinese. We built a great selection of link building opportunities in Chinese via years of outreach campaigns. We write Google and AI-friendly Chinese content with your backlink added in a very natural way and can publish at thousands of top-quality Chinese websites with great SEO metrics.

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Tell us about your site and markets, we reply within one business day.

Partner sites

Thousands of Chinese publishers

Coverage

Mainland China, Taiwan, HK, Singapore

Engines

Google & Baidu

Reply time

1 business day

Market approach

How we run Chinese SEO & Link-building Campaigns

  • Native-language outreach

    Email and editor conversations led by fluent local speakers, never machine-translated.

  • Editorial placements only

    Real publications with genuine readership. No PBNs, no paid networks.

  • Transparent reporting

    Live URLs, anchor text, target metrics and a plain-English summary every month.

Search landscape

Google, Baidu and Chinese-speaking audiences

Chinese link building is not one method. The audiences in China, Taiwan, Hong Kong, Singapore, and other Chinese speaking regions outside of mainland China use Google, meaning that link building works there similarly to how it works anywhere else – with editorial placements, organic traffic, and real authority. Meanwhile, the users of mainland China use Baidu, where backlinks carry a lot less weight than content quality and site registration on the respective platform. We work on both engines, and we build our link building strategy based on which engine your target audience uses.

Through direct outreach over the course of years, we managed to develop a network of publisher relationships on the platforms supporting both traditional and simplified Chinese, where the content is written specifically for that destination and mentions your brand in a natural way.

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Publisher network

High Authority Websites in Chinese

Our database of Chinese language publisher relationships is one of the largest in the industry. It includes relationships in Taiwan, Hong Kong, Singapore, and all of the major platforms available in mainland China. We built our network through direct outreach over the years, not by purchasing some recycled lists of contacts.

Moreover, we constantly expand our publisher network because the Chinese language publishing landscape changes quickly: new verticals emerge, platforms lose or gain popularity, and placements on Baidu, which used to be high in authority two years ago, now have much less impact due to the shifting algorithm. Thus, we treat our Chinese language publisher network as an ongoing outreach, not the list of contacts which we purchased once and never use again.

Content quality

Professional & AI-Friendly Content With Your Links and Brand

In order for a link to work, it must be integrated in a high-quality content, which is worthy of being published on the respective Chinese language publication. We write our content for every specific destination, adhering to the guidelines of the respective platform, and integrating your brand into it naturally.

AI visibility depends on the type of the audience. For Taiwan, Hong Kong and the audiences of the Chinese speakers outside of mainland China, AI visibility means presence in such tools as ChatGPT, Gemini, and Perplexity. However, these tools are not available in mainland China, meaning that AI visibility for the mainland Chinese audience means gaining citations and mentions that will be included in the Chinese AI systems like ERNIE Bot, Doubao and other AI models trained on the Baidu, Zhihu and major Chinese news portals. We create content that will allow you to reach your target audience through the respective AI system.

Tactics

How to Get Backlinks in Chinese

Depending on whether your target audience resides in the Google indexed or mainland China environment, the set of the methods will vary, however, the white-hat practices remain unchanged.

  • Guest posting — full articles placed on the respective Chinese language platforms, with the link integrated in the content the publisher really wants to publish.
  • Digital PR — pitching journalists and editors of Chinese language publications with the story or data that becomes the basis for the article they will cover.
  • Outreach — direct contact with the publisher or owners of relevant Chinese language sites, based on personal relationship, not a templated email.
  • Resource page links — locating relevant resource pages on Chinese language platforms and pitching your page as a part of it.
  • Broken link building — finding broken links on websites relevant to your industry and offering our content as the replacement.
  • Linkable assets — guides, tools and data pieces created to earn citations, especially effective on Zhihu and other Q&A platforms.
  • Expert contributions — opinion pieces, commentary and bylined articles positioning your company as the industry expert.
  • Original research — proprietary data and survey results that journalists or Q&A platform contributors will cite gladly.
Why Intseo

Best Agency for Link Building in Chinese?

We have done this for more than two decades, therefore we know that what works on Baidu and what works on Google is not the same thing. Every placement we create adheres to the white hat practices: no link farms, no schemes, which will put your domain in danger.

This experience also allows us to guarantee the results regardless of the scope of the project, whether you need a dedicated campaign on the Taiwanese and Hong Kong markets, on the mainland China, or both of them at the same time. We have the processes which can support any size of the program.

Budget planning

Typical Budget to Buy Chinese Backlinks

The cost of placements in Chinese language markets generally ranges between €200 and €1000 or even more, depending on the authority, traffic and your industry of the platform. Editorial placements on the established Taiwanese, Hong Kong and Singapore publications will be priced similarly to other Google dominant markets, while placements on mainland Chinese platforms will follow the different pricing scheme based on the specific of the platform, and not on the Domain Rating.

Generally, 5–50 placements a month are necessary in order for the program to start moving in order to achieve the results. Depending on how competitive your keywords are and how quickly you want to progress, the program might require from 5 to 50 placements a month. The website focusing on the Taiwanese audience requires significantly lower amount of placements than the program targeting both mainland and other regions. We will size the program based on your needs and your target market.

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Getting started

Tell Us Your Goals for Hiring a Link Building Agency in Chinese

Before building a link building strategy for you, we need to know exactly what audience you are targeting. Let us know about this, and we will come up with a strategy tailored for your exact target market, not for the generic pack.

  • Your industry and what your business does.
  • Your goals (rankings, traffic, leads, AI visibility or combination).
  • Which Chinese speaking markets are important for you (Mainland China, Taiwan, Hong Kong, Singapore or overseas readers).
  • Which pages of your website require the boost.

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Deliverables

What we offer with our Chinese link building services

Thousands of Chinese publishers

We partner with thousands of Chinese websites with high DR and monthly organic traffic across mainland China, Taiwan, Hong Kong, and Singapore.

Google & Baidu expertise

Campaigns built for the engine your audience actually uses — editorial link building for Google markets, content-led authority for Baidu.

Native Chinese content

Simplified and traditional Chinese copy written for each destination, with your brand woven in naturally for readers and AI systems.

White-hat placements only

No link farms or risky schemes. Every placement is earned through direct outreach and editorial relationships built over years.

Chinese link building

Tell us your goals for hiring a link building agency in Chinese.

Share your target markets, pages to boost, and timeline. We reply within one business day with a strategy tailored to mainland China, Taiwan, Hong Kong, Singapore — or all of them.